Scope of Work
My core work sits in the three areas below—but I'm open to adjacent projects. My experience as a general manager—across entire businesses, all functions, and full P&L—means I can help wherever commercial growth is a priority.
Go-to-Market & Commercialization Strategy
Bringing a new product, technology, or business model to market requires more than a compelling idea. I help companies identify the right markets and customers, develop viable business models, define their value proposition, and build a commercial strategy that can be executed.
Enterprise Sales & Revenue Growth
I help companies turn market opportunities into revenue — building pipelines, navigating complex enterprise sales, structuring high-value agreements, and expanding strategic accounts. My experience spans early customer development through multi-year, multimillion-dollar contracts.
Business Development & Strategic Partnerships
The right partnerships can open markets, accelerate adoption, and create lasting competitive advantage. I identify and engage strategic partners, develop compelling commercial propositions, negotiate agreements, and help turn relationships into measurable business results.
How I Work
I tailor engagements to the business challenge, stage of growth, and level of support needed. I work at both the strategic and operating levels, depending on what the business needs.
Strategic Advisory
Senior-level guidance on commercialization strategy, market opportunities, business development, and growth priorities. I work directly with founders and executive teams as a strategic thought partner.
Focused Projects
Defined engagements with specific deliverables and outcomes — such as developing a market-entry strategy, establishing a partnership program, advancing a major commercial opportunity, or preparing for a product launch.
Embedded Commercial Leadership
Hands-on leadership as part of your team, providing the experience and execution capacity to build pipeline, advance enterprise deals, establish strategic partnerships, and drive commercial priorities.